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Country:  France
City:  Suresnes
Job Family:  Sales
Contract Type:  Unlimited-term
Job ID:  53313

RGM Promotion Manager (M/F)

The Bel Group is a major player in the food industry through portions of dairy, fruit and plant-based products, and one of the world leaders in branded cheeses. Its portfolio of differentiated and internationally recognized brands includes The Laughing Cow®, Kiri®, Babybel®, Boursin® Nurishh®, Pom'Potes® and GoGo squeeZ®, as well as some 30 local brands. Together, these brands helped the Group generate sales of €3.74 billion in 2024.

Do you want to join a company with strong brands that puts consumers and responsibility at the heart of the decision-making process? Then Bel is made for you!

Are you bold, pragmatic, and determined? Do you want to contribute to the transformation of an international agri-food company? Them come join us and measure the impact of your talent and energy in realizing an ambitious and sustainable company project!
 

#IWorkForAllForGood

 

LOCATION AND START DATE 

Permanent contract to be filled in June 2026 
Location: Suresnes (92) – Bel Group headquarters 

 

CONTEXT 

Reporting to the RGM Group Manager, we are looking for our future RGM Promotion Manager who will be responsible for developing, coordinating, deploying, monitoring, and adjusting the promotional strategy for Bel France products, in order to achieve the company’s performance and profitability objectives. 

 

YOUR MISSIONS 

Your main responsibilities are as follows: 

  • Develop and implement the promotional policy for Bel France in line with our RGM strategy and company objectives. 

  • Lead, review, and adjust our promotional plans to ensure the achievement of our volume and financial objectives. 

  • Maximize the financial performance of our promotional activities by working on their ROI and promotional P&Ls, while ensuring a winning strategy for both the customer and the consumer. 

  • Improve and develop promotional tools, in collaboration with Global RGM teams, IT teams, and external consultants. 

  • Ensure compliance with promotional processes within the company and promote their widespread adoption. 

  • Lead and accelerate the transformation of RGM Promo at Bel. 

This position is based in Suresnes, west of Paris, accessible by tram T2 (Suresnes Longchamp stop) and several bus lines. 

 

YOUR PROFILE: Could this be you? 

  • You have a Master’s degree or equivalent professional experience, with at least 5 to 7 years’ experience in commercial/RGM roles within the retail sector. 

  • The role requires a proven understanding of promotions within mass retail, as well as strong strategic thinking and commercial analysis skills. 

  • Knowledge of promotional tools (XTEL, Mémory, Circana, Nielsen, etc.) and dashboard design tools (PowerBI, Datastudio, Tableau, etc.) would be an advantage for this role. 

  • Your understanding of FMCG products in France enables you to grasp market dynamics. 

  • You have excellent analytical skills and strong knowledge of promotional analysis tools (P&L, ROI, Sell-out, etc.), as well as proven experience with P&L and financial issues such as Net Sales, promotional costs, and Gross Margin. 

  • Professional proficiency in English is required and you are fluent in French. 

 

OUR ADVANTAGES 

  • Fixed salary over 13 months 

  • Performance-related bonus 

  • Profit-sharing/Incentive plans (PEE) 

  • Staff restaurant 

  • RTT (reduced working hours/additional paid leave) 

  • Health & welfare insurance 

  • Access to the numerous advantages of the Social and Economic Committee 

  • Remote working policy 

 

 

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